Why Magazines

No medium gets nearer to the hearts of consumers than magazines. Why? Because people are drawn to media they feel a strong connection with - they seek trustworthy sources of content that reflect their individual interests and passions. No other medium offers such a receptive environment for advertising. More

Get Creative

Inspiration from the world’s most awarded print ads. Plus examples of publisher-created campaign solutions. More

What's New

MEDIA MATCHMAKER STUDY
Despite the growth of the internet, magazines stand out as the medium people turn to when they need personalised information and ideas. MPA's major new research study Media Matchmaker also shows that magazines are a more complementary partner with the internet than are other media options. The study supports MPA's current 'Magazines get closer' trade marketing campaign. More

to the new online resource about magazines for agencies and marketers. This is an initiative of Magazine Publishers of Australia in support of the close connections magazines enjoy with their readers and powerful contact points they provide advertisers.